Worldcom Public Relations Group Quality
Worldcom is the only international public relations partnership that requires firms to meet stringent management standards for business planning, financial systems, campaign evaluation, client satisfaction, service delivery, consistency of processes, training and development of staff, and firm marketing. Each firm undergoes a peer assessment of its management standards every three years and must meet the standards to remain a Worldcom partner. Moreover, our partners believe strongly in accountability and sign an agreement to fulfill specific quality requirements. We have proprietary processes and defined standards for firms working together for clients on assignments to help ensure the very best effort is expended on the clients' behalf.
We believe we have a network of the best public relations companies worldwide. Our other programs that set the Worldcom partnership apart include:
- Worldcom University -- an ongoing staff training program of free webinars covering the latest trends and hottest topics of interest to partners
- Relationship Branding -- a proprietary client branding process
- Nine active areas of public relations -- a place where partners share knowledge and best practices, and work together to develop strong client programs: consumer, technology, public affairs, crisis and issues management, health care, business to business, sustainability, investor relations, and travel & tourism
Worldcom partners occupy leadership positions in the world's leading public relations professional organizations such as the Public Relations Society of America (PRSA), Council of Public Relations firms, International PR Association (IPRA), Canadian Public Relations Society, German PR Association (DPRA) C.E.R.P., International Association of Business Communicators (IABC), and others.
Worldcom's hallmark of quality has been recognized by our peers in the honors and awards they have bestowed on our partner-initiated programs around the world. But the most important reward is that our programs meet our client's goals and produce effective public relations services.