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OFF MADISON AVE AND SPINSIX MERGE


OFF MADISON AVE AND SPINSIX MERGE

Firms Combine to Become Driving Force of Integrated Marketing in the West

 

Phoenix (Sept. 5, 2012)Off Madison Ave, a Phoenix-based integrated marketing communications firm, and SpinSix, one of Arizona’s leading creative marketing firms today announced they have merged. Total capitalized billings of the company will be in excess of $50 million annually, supported by more than 50 staff members, making Off Madison Ave + SpinSix a driving force of integrated marketing in the West.

 

Off Madison Ave and SpinSix have worked collaboratively in the past, delivering innovative solutions for shared clients. With similar cultures and visions, each Arizona advertising agency was looking to expand offerings and was focused on aggressive growth – making this an ideal merger.

 

Notable details of the Off Madison Ave + SpinSix merger include:

·      Agency offerings fall into complementary areas of marketing, giving the combined company and its clients a full spectrum of services and in-depth expertise.

·      Given different marketing focus areas of Off Madison Ave and SpinSix, all staff will be retained.

·      There are no account conflicts, allowing the service of existing clients including Arizona Office of Tourism, CVS Caremark, FileMaker (a division of Apple), LifeLock, Nike, Spenco Medical and more.

·      The new company name will be Off Madison Ave + SpinSix. Over time we will evaluate the benefits of a combined name.

 

For all of its 14 years in business, Off Madison Ave has been profitable and has seen double-digit revenue growth many years. SpinSix puts up equally impressive numbers with 17 profitable years – every year of its operation. Both companies have evolved and innovated to remain at the forefront of digital marketing best practices, paying particular attention to developing proprietary tools and technologies to plan, monitor and measure client outcomes.

 

Scottsdale-based CKS Advisors, LLC served as the exclusive financial advisor to Off Madison Ave and SpinSix in the transaction. The closing of the transaction builds on CKS's reputation of working with leading advertising and digital marketing firms.

 

Quotes from Managing Partners

 

“Given how well aligned our organizations are, and our shared cultures and vision, we fully expect the merger to yield significant benefits for clients and staff.” David Anderson

 

“With top talent, a full spectrum of services, in-depth expertise and proprietary technology, the merger positions us as a driving force of integrated marketing in the West.”  Roger Hurni

 

We fully intend to be at the marketing forefront in the Southwest and to continue on a path of growth now that we have a significant competitive advantage in our size, client roster and experience. We will seek out potential acquisition targets as well.”  Mike Horne

 


 

About SpinSix

SpinSix is an integrated marketing agency specializing in interactive experiences, lead generation, relationship marketing, brand development, visual design and measurement and optimization of client campaigns, all geared toward providing exceptional strategic and creative approaches to yield the best return on investment. Its client roster includes such national firms as Avnet, CVS/Caremark, FileMaker, LifeLock and The National Academy of Sports Medicine. Visit www.spinsix.com to learn more.

 

About Off Madison Ave

Off Madison Ave is a Phoenix-based integrated marketing firm with one goal in mind: to help clients succeed utilizing the most effective communications strategies. With capabilities in the areas of branding, user experience design, creative content generation, online and social media marketing and campaigning, Web design, mobile and Web applications, Web development and public relations, Off Madison Ave offers clients world-class service backed by in-depth industry knowledge and practical expertise. Clients include Nike, Arizona Office of Tourism, Curis Resources, Phoenix School of Law, Spenco Medical and more. Visit www.offmadisonave.com to see how Off Madison Ave helps clients claim their place in today’s rapidly changing communications landscape.

 

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